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Built because e-commerce marketers deserve clear, credible data to make confident budget decisions.

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Our Team

Meet the marketers, engineers, and data scientists behind the platform.

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We're a growing team. If you're passionate about marketing analytics, we'd love to hear from you.

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Marketing attribution that actually makes sense

Built for e-commerce marketing directors who are tired of incomplete data, channel conflicts, and CFO skepticism.

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Your entire marketing stack, finally connected

  • 20+ native integrations (Shopify, Meta, Google, Klaviyo, TikTok)
  • Cross-device tracking without cookies
  • First-party data only—no privacy concerns
  • Real-time sync (data updates every 15 minutes)

Multi-Touch Attribution

See the complete customer journey. Track every touchpoint from first ad impression to final purchase. Choose from 5 attribution models or build your own custom weighting.

Channel Performance Dashboard

Compare every channel's revenue contribution side-by-side. Filter by product category, customer segment, or time period. Export reports your CFO will actually trust.

Budget Optimization Insights

We automatically flag underperforming channels and show you where to reallocate budget for maximum ROI. Stop leaving money on the table.

Connects with the tools you already use

Ecommerce:
Shopify
Woocommerce
BigCommerce
Advertising:
Meta Ads
Google Ads
TikTok Ads
Email:
Klaviyo
Mailchimp
Sendlane
Analytics:
Google Analytics
Segment
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